- info@4doctormarketing.com
Dr. SK Rajan
Client Overview
Dr. SK Rajan
Gurgaon, India
Healthcare (Neurosurgery)
Dr. SK Rajan is a pioneering neurosurgeon in North India, exclusively dedicated to the minimally invasive (keyhole) treatment of spinal problems. With over 20 years of surgical experience, Dr. Rajan is an ‘AO International’ Certified Minimally Invasive Spine Surgeon. He serves as the chief spine surgeon at Artemis Hospital, Gurgaon. Dr. Rajan's extensive training and experience span across premier institutions in India, the UK, and the US. He has honed his skills under the mentorship of some of the world's leading neurosurgeons, including Prof. Edward Benzel at the Cleveland Clinic and Mr. Adrian Casey in London. His dedication to minimally invasive spine surgery has enabled him to deliver outstanding results, earning him a reputation for excellence in his field.
Scope of Work
SEO
GMB Promotion
PR Promotion
Google Ads
Objectives
Increase Online Visibility, Improve search engine rankings to attract more patients searching for minimally invasive spine surgery in Gurgaon.- Enhance Local Presence, Optimize the Google My Business profile to improve local search visibility and attract more local patients.
- Build Reputation, Use PR strategies to highlight Dr. Rajan’s expertise and achievements, building trust and credibility.
- Drive Patient Inquiries, Implement targeted Google Ads campaigns to drive traffic to the website and increase patient inquiries.
Challenges
- Highly Specialized Field, Ensuring visibility in a niche market with specific patient needs.
- Building Trust, Establishing trust and credibility among potential patients through effective online presence and patient testimonials.
- Technical SEO Requirements, Ensuring the website is optimized for mobile devices, loads quickly, and provides a seamless user experience.
25+
Keywords on 1st Page
196.8%
Increase in Organic Traffic
2K+
Traffic Improvement
Results
- Increased Organic Traffic: Improved search engine rankings led to a 50% increase in organic website traffic.
- Enhanced Local Presence: Strengthened local SEO efforts resulted in a 40% increase in local search traffic and a higher number of patient inquiries.
- Improved Reputation: PR campaigns successfully highlighted Dr. Rajan’s expertise, leading to increased trust and credibility among potential patients.
- Higher Conversion Rates: Targeted Google Ads campaigns resulted in a 35% increase in patient inquiries and bookings.
Ranking Keywords
| Keywords | Initial Stage | Ranking |
|---|---|---|
| discography diagnosis in gurgaon | NA | 1st Page |
| discography test in gurgaon | NA | 1st Page |
| lumbar discography diagnosis in gurgaon | NA | 2nd Page |
| cc screw fixation in gurgaon | NA | 1st Page |
| discogram diagnosis in gurgaon | NA | 1st Page |
Reports:
